February 20, 2010 - Saturday
Learning the Hands-On Basics of Affiliate Marketing from the Ground Up
Affiliate Marketing is one of the hottest ways to make money online. For a few dollars, anyone can buy a URL and start a blog or website. By placing the right links on those websites, it’s possible to make anywhere from a few dollars a month to six-figure incomes or more.
Before you start, however, it’s important to learn the basics of the business. By understanding some of the fundamentals, such as terminology and functions, you’ll have the foundation to make the decisions to build the type of affiliate marketing business that suits your interests and skills.
This program includes discussions on:
- Terminology – Learn what each term – affiliate, merchant, network, OPM, etc. – means!
- Type of Affiliate Marketing – do you want to generate CPA, CPL or CPC traffic?
- Site Requirements – what is required for a website to be approved for affiliate marketing?
- Merchants – How to find the right product sellers for your site.
- Affiliate Networks – the good, the bad and the ugly
- Affiliate Managers – one of the best friends you can ever have, if you treat the relationship properly.
IMPORTANT: This program will include an opportunity to join a several affiliate networks if you wish, so bring your laptop and your business information including the business tax ID number or your SSN.
EVENT: Affiliate Marketing 101 Boot Camp
DATE: February 20, 2010 - Saturday
LOCATION: Wolf Law Building, 2450 Kittredge Loop Road, Boulder, CO 80309 (Corner of Baseline & Broadway)
DIRECTIONS: Driving Directions
COST: $69, Members: $49, SuperMembers: Free
TOPIC: Learning the Hands-On Basics of Affiliate Marketing from the Ground Up
SPEAKER: Jeannine Crooks
SPEAKER: Jeannine Crooks
Affiliate Marketing Veteran
Beginning her career in affiliate marketing in 1999, Jeannine is well versed in all areas of the performance channel – spending time as an affiliate, merchant, and affiliate manager. Joining the buy.at US Account Management team in early 2011, she is primarily responsible for optimizing program performance as well as managing client and affiliate relationships. Beyond these activities, Jeannine is a prominent affiliate advocate in the fight against the "affiliate tax" - a high profile issue in the US affiliate marketing industry.
Working for companies including InsureMe.com, Jones International University, Link Connector, and IM Solutions, Jeannine managed advertisers of all sizes. Her client roster includes brands such as Getty Images, One Big Planet, and Digital Instructor, where she doubled daily sales within the first four months of the affiliate program. Throughout these roles her expertise grew to include PPC, SEO, SEM, and developing successful conversion strategies.
Originally from Chicago, Jeannine and her husband Brad now live in Parker Colorado along with their two Siberian Huskies. When not online, they enjoy traveling extensively, and are currently working on a book about Sports Museums and Halls of Fame.
- Site Requirements
- Finding Merchants & Products
- Affiliate Networks
- Joining Networks
- Working with Popshops
- What Merchants Look For
- Working with an Affiliate Manager