INSTRUCTOR: David Sandusky

Founder of Your Brand, LLC.

Starting business number one at the age of eight and always curious about people, David Sandusky brings his experiences and passion together to operate Your Brand, LLC. He helps individuals develop, manage and brand a productive career and business. David created the Strategic Career Plan - like a business plan for people and Personal Board of Advisors - an important professional and business development online solution for a global community.  David also runs Your Brand Radio and is a public speaker on personal brand, recruiting and entrepreneur topics.

David’s direct and supportive leadership style is captured in the companies, products and events.  He has an extensive background in retained executive search where he has interviewed hundreds of executives, managed client engagements, built research teams and run western region operations for a premier retained executive search firm. As a top producer, David’s career progressed nicely holding a variety of professional positions including Director of research, and Operations VP. He is passionate about supporting people who drive to make a significant impact in everything they do and loves to advise entrepreneurial ventures and start-up organizations.

David is a Colorado native along with his wife who is also a local business owner.  He earned a marketing degree from Metropolitan State College of Denver where he has been recognized as ’08 Alumni of the Year – Giving Back for his volunteer work including founding advisory board member for the Center of Innovation.  David is intimately involved in the community supporting dis-advantaged kids as the board president of Camp Fire USA – Central Rockies.

INSTRUCTOR: Keith Robinson

Founder New Path Partners

Keith Robinson has a track record of success across high profile consumer and brand-driven companies such as Leo Burnett, Frito-Lay, Quaker Oats and Boston Market.  Robinson has extensive experience and expertise in developing customer and business insights and then transforming those insights into strategies and programs that drive business results and build brands. 

Mr. Robinson founded New Path Partners consulting in 2008, bringing with him a uniquely diverse background with experience ranging:

• from marketing research, to brand management, to cross-functional business unit leadership, and to business process redesign and change management;
• from marketing research, to brand management, to cross-functional business unit leadership, and to business process redesign and change management;
• from established blue chip brands and companies, to rapid growth start-ups, and to struggling brands looking to find a way to rekindle the magic; and
• from the agency business, to consumer packaged goods, and to multi-unit retailing.

Robinson’s strong grounding in the consumer and insight aspects of the business started at the outset of his career with positions in marketing research with Leo Burnett Advertising and Frito Lay.  Drawn by the desire to leverage those insights into a direct decision making role, Robinson then made the transition to the brand marketing side of the business moving through positions of increasing leadership and cross-functional business responsibility at both Frito-Lay (Doritos-launching Cool Ranch Doritos, Tostitos, Lays and Ruffles) and the Quaker Oats Company (Cap’n Crunch, Quaker100% Natural, Quaker Oats brand hot and cold cereals).

Robinson then moved into the retail arena with 12 years at Boston Market in a variety of roles ranging from VP New Products, to Chief Marketing Officer for the restaurant business, to developing and then leading the supermarket retail business—a line of fresh, all natural, heat and serve sides, soups, and entrees sold in grocery stores.

Robinson has an MBA from the Kellogg School at Northwestern University and BS in Marketing and Finance from the Ohio State University.

INSTRUCTOR: Steve Spangler

Founder and CEO of Steve Spangler Science

Steve Spangler has been described as the guy who shoots potatoes, makes toilet paper fly and makes the perfect batch of slime. But he may be best known for teaching millions of people how to turn an ordinary bottle of soda into an erupting geyser of fun! His famous Mentos Geyser Experiment became an internet sensation in September of 2005 and spawned more than a thousand related experiments on video sites like YouTube.com. His recent appearances on network television, including the Ellen Show, the History Channel and the Food Network demonstrate his true passion for making learning fun.

On the business side, Spangler is the founder and CEO of Steve Spangler Science, a Denver-based company specializing in the creation of educational toys and kits and hands-on science training services for teachers. The company’s unique business strategies and viral creations have been featured in the Wall Street Journal, Inc. Magazine, Wired and TIME Magazine where online readers voted Steve Spangler #18 in the Top 100 Most Influential People of the Year for 2006 (what were they thinking?). You'll find more than 140 Spangler created products available online at SteveSpanglerScience.com and distributed to toy stores and mass-market retailers worldwide.